The symbol in the logotype of The Blue Formula, a luxury supplement brand, combines elegance, timelessness, and a reference to scientific formulas. The logotype features an exquisite font constructed using the letters "TB" to represent the brand's initials. Additionally, there is an "f" enclosed in parentheses, signifying a scientific formula. This inclusion reflects the brand's commitment to crafting high-quality supplements based on scientific research and expertise. By incorporating this symbol, The Blue Formula aims to communicate a sense of sophistication and credibility to its target audience. 

The name itself, "The Blue Formula," references the brand's key ingredient, marine collagen, which is derived from the ocean. The term "formula" signifies that the brand offers specialized products tailored to individual needs, allowing consumers to find the specific formula that best suits their requirements. This combination of elegance, scientific foundation, and personalized solutions embodies the essence of The Blue Formula, positioning it as a luxurious and trusted brand in the supplement industry.